Dynamic QR Labels

Bring labels to life and create new digital marketing opportunities to engage customers and strengthen brand loyalty using QR code technology.

Overview

QR codes are widely used in everything from restaurants and healthcare services, to travel and entertainment. Now, this easy-to-use and easy-to-deploy technology is making its mark on the labels and tags of brands globally. Our dynamic QR labels enable brands to bring physical labels into the digital world, facilitating greater efficiencies for the brands themselves, and unlocking a new channel to engage the consumers they serve.

For brands, dynamic QR labels offer an easy way to verify SKUs, complete quality checks, and authenticate products via ScanMoguL (SML’s proprietary 2D barcode scanning app, available on both iOS and Android). Additionally, our dynamic QR codes enable brands to stock count labels and packaging products directly from the QR/SKU barcode and to unlock new value within existing item-level stock counts, including leveraging QR scans to support consumer behavior data collection. QR codes also offer more opportunities for customers to engage directly with brands through detailed product information, multimedia content, customized product recommendations, garment recycling details, and more.

Key Features and Benefits:

  • Reduced label size offers cost-efficiency and supports sustainability
  • Supports last-minute content changes without impacting lead times or costs
  • Reduces limitations on international language translations
  • Adds interactive, direct-to-consumer digital touchpoints to physical labels
  • Supports “circular fashion” by displaying garment recycling details;
    labels designed to withstand extensive wear and washes
  • Does not require a high technology competency to implement
  • Industry agnostic

Brand Identification Solutions

Our brand identification solutions include everything your brand needs to ensure global consistency in design, color, material usage, and data carriage.

Comprehensive Offerings

Our Inspire™ and EcoInspire™ product portfolios provide a full range of business solutions that address your brand’s unique functional, aesthetic, identity, sustainability, and security needs.

End-to-End Services

From design and printing to tagging and shipping, we manage the entire dynamic QR label manufacturing process to ensure the highest product quality.

Global Production

Our global in-house production capabilities and localized services allow us to deliver consistent, high-quality labels and accessories within short lead times. 

Creative Services

Our in-house creative design experts work as an extension of your team to design packaging products that distinguish your brand.

30+

Country Locations Worldwide

600+

Brands Served Globally

9+ Billion

Items Connected with Digital ID

5,000+

Stores Deployed with Our Item-level RFID Solutions

Sustainable Materials

We continue to develop new types of sustainable packaging that meet both the aesthetic needs of your brand and your waste reduction and recycling objectives.

E-Platform Data Management System

Manage and streamline the complete ordering fulfillment process between brands and manufacturers, while obtaining a single source of truth for data integrity and orders visibility.

  • Seamlessly manage label orders
  • Reliable data management

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