who we are

Transforming Brands with Digital Identification Excellence

Trusted Solutions — Powered By People

We specialize in item-level RFID solutions and brand identification solutions that empower global brands to thrive in an ever-evolving retail landscape. With over 35 years of expertise, we combine innovation, sustainability, and global scalability to drive measurable results and rapid ROI for our partners.

Our Vision

To transform brands globally, delivering prosperity and success through innovation and excellence.

Our Mission

To be the most trusted extension of brands worldwide by delivering technology-driven solutions in the new era of retailing.

Teamwork

United for Global Impact

With a diverse team spanning 20+ countries, SML thrives on collaboration and shared expertise. Together, we work seamlessly to deliver solutions that drive success for our customers.

Innovation

Transforming Ideas into the Future

We anticipate the challenges of tomorrow, creating cutting-edge solutions that connect products to people with unmatched precision and creativity.

Accountability

Delivering on Promises

We stand by our commitments, ensuring the highest quality and reliability in every solution we deliver, earning us the trust of brands worldwide.

Sustainability

Paving the Way for a Greener World

From eco-friendly materials to sustainable manufacturing, we are committed to reducing environmental impact and driving positive change for communities and the planet.

Agility

Adapting to Evolving Needs

Our strong foundation and nimble approach allow us to respond to unique customer demands, effectively delivering the impactful results needed in today’s evolving business landscape.

We Are SML

Our success as a global business and branding solutions provider is a testimony to our 35+ years of vision and innovation.

From our start in 1985 as a label and accessories provider to our position today as a worldwide leader in item-level RFID solutions, we have remained committed to continuous innovation, sustainability, and value-driven solutions for unique brand needs.

Our global network of capability and talent is more powerful than ever, yet our core values and customer-first ethos have never changed. From our executive leadership to each SML Group employee, we are inspired by the responsibility of upholding our commitment to excellence for our customers.

A Sustainable Approach

Sustainability is one of our core pillars. We recognize the critical role we play in leading the charge toward a better, more sustainable future through our people, products, solutions, and customers. And we don’t stop there. We consistently look for new ways to champion the rising sustainability standard across the industry and the world. 

Operation Green

We are continually improving our operational processes with the planet in mind, by reducing our carbon footprint, maximizing energy efficiency, and eliminating unnecessary waste.

Sustainable Solutions

Our solutions and sustainable labeling innovations drive efficiency across supply chains by reducing overstock, minimizing waste, and enabling smarter inventory management for a more sustainable future.

Corporate Responsibility

We’re giving back through a strong commitment to the well-being of our employees and the global communities where we do business.

Efficient Logistics

The proximity of our global manufacturing sites to garment manufacturers reduces greenhouse gas emissions and transportation waste.

Responsible Sourcing

Our suppliers, manufacturers, and contractors provide independent certifications that demonstrate compliance with local and international standards for responsible sourcing.  

Eco-Friendly Materials

We offer a variety of sustainable materials from our EcoInspire™ product portfolio, and we’re constantly looking for new materials to develop more sustainable products.

Global Reach. Local Service.

With locations in over 20 countries, our global footprint enables us to offer our customers localized service, local and regional understanding, and benefits that include:

  • Shorter lead times
  • Streamlined logistics
  • 24/7 support in all time zones

Join The Growing SML Team

SML has a career opportunity for you — right next door or across the globe. Join our progressive, socially and environmentally responsible company, with locations in 20 countries worldwide.

Industry Alliances

We’re not in it alone. Here are some of the partners, governing bodies, and business associations that help us succeed.